Lulu was born in September 2021, in the middle of the pandemic, from a dream fueled by resilience, creativity, and the desire to create something meaningful. Based in Puerto Rico, Lulu Shop PR is a clothing and jewelry brand created for women who want to express themselves, feel confident, and dress with intention.
Our pieces are designed to add a unique touch to everyday life — pieces that make you feel elegant, different, and above all, happy. At Lulu, we believe that what you wear should lift you up, reflect who you are, and remind you that you get dressed for yourself.
We proudly stand for diversity, quality, honesty, commitment, and joy. Every collection is curated with love, care, and the intention of helping women feel good in their own skin.
My name is Mila Rodríguez, founder and CEO of Lulu Shop PR. Fashion and sales have always been my passion, and after many years of dreaming about building my own brand, I finally took the leap. Today, we proudly celebrate our third year — a milestone made possible thanks to the unconditional support of my family, friends, and incredible clients.
The name Lulu comes from a very special place. It was inspired by a sweet Havanese puppy who became part of our family and filled our home with love, joy, and light. When it was time to name this project, her name came to my heart instantly — a reminder that Lulu is, and always will be, about happiness.
Thank you for being here, for supporting a local, women-owned business, and for being part of the Lulu community.
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Join us on Instagram (@lulu.shoppr) and Facebook (Lulu Shop PR) and continue dressing in happiness with us.